What is distribution software and its benefits?

The importance of distribution software

When the cost of raw materials and finished goods starts to soar, it’s critical for wholesalers and distributors to control their operational costs to remain competitive and achieve decent profit margins.

This is where supply chain digitalisation projects can help to automate simple processes, improve efficiency and save money.

There are a host of distribution software systems that manage internal and external supply chain workflows. From controlling inventory, providing quoting processes, and managing suppliers to delivering warehouse management capabilities, such as picking, packing, and shipping.

Distribution software screen showing data

Distribution software benefits

Distribution software can bring many benefits to inventory management teams, and the wider business, including:

Accurate demand forecasting

Finding optimal healthy stock levels isn’t easy. Overstocking ties up working capital and can result in obsolete stock that becomes hard to sell. Understocking increases the risk of stockouts, which leads to missed sales and affects profits. With accurate demand forecasting information, inventory managers can set optimal stock levels to meet demand while keeping costs to a minimum.

Real-time tracking

Real-time tracking information lets you track orders from the moment you receive them. The system will monitor picking and packing to fulfilment, shipping, and delivery. You can improve customer service by providing accurate arrival information to customers. You’ll also know when they’ve accepted the delivery and can monitor any returns.

Distribution software picking scanning warehouse automation

Improved efficiency

Automated processes from distribution software make it quicker and easier to provide reports and highlight changes in the market. Reducing manual processes saves time, reduces human error, and improves accuracy. This provides more time for strategic planning and reduces fire-fighting, providing better responsiveness to market changes and supply chain challenges.

Better supplier and customer management

As distributors and wholesalers are usually the middlemen, distribution software allows you to manage suppliers (often manufacturers) and end users. Positive supplier and customer relationships help achieve growth.

Distribution software solution types and capabilities

As different distribution software solutions are available, we explain some of the most commonly used by distribution and wholesale operations.

Supplier relationship management (SRM) software

This software enables procurement managers to forge close links with their suppliers and manage the whole procurement process. It helps them establish supplier capability to deliver on lead times, ensuring product availability to keep end customers happy.

SRM software also provides all the data needed to empower procurement managers to negotiate bulk discounts and reduce carriage costs.

It can also analyse supplier performance and run scenario planning based on different criteria, such as lead times or unit costs, to see which supplier can meet requirements.

Customer relationship management (CRM) software

CRM software provides a platform to manage customers along the supply chain, including end customers and suppliers. It stores supplier, customer, and order data, often from their first contact with the business through to sale, and then helps manage any queries or further communications. Collating customer communications and order information in one available place across the business facilitates supply chain management, which is essential for retaining customer confidence.

Warehouse management system (WMS) software

This is the most important software used in warehouse operations.

WMS automate warehousing processes and monitor stock levels – often in real-time. This facilitates stock control – tracking goods from the moment they enter the business until they leave. WMS systems not only keep track of stock levels but also locations in the warehouse to optimise space. Some also produce picking lists and dispatch notes, and offer support with replenishment calculations.

Distribution software forklift moving boxes in a warehouse

Enterprise resource planning (ERP) software

This software is usually the backbone of a business as it links most systems together. An ERP collates data from all other packages to give an overview of the core business operations. As well as integrating steps in the supply chain, ERP software can provide support functions, including finance, HR, project and risk management, with reporting data from across the whole process. The software’s data improves the quality of decisions made at the executive level.

Inventory optimisation software

Inventory optimisation balances stock availability with the lowest possible inventory investment. It allows businesses to ensure they have the right items in stock while reducing inventory costs and minimising the risk of excess stock. This is done by forecasting demand and managing supply variables while dynamically adjusting stock rules and inventory parameters.

Inventory optimisation is efficiently and cost-effectively having the right products in the right place at the right time. You can find out more about inventory optimisation in our whitepaper.

Inventory optimisation software identifies demand types for each stock item and considers seasonality, trends, promotions, and new products when forecasting demand. It can also provide information about the risk of stock outs, lead times, safety stock quantities, and re-order points.

Best practices for choosing software systems

Choosing the most suitable software can be confusing and overwhelming, so here are some tips to help you.

Consider the needs of the organisation

Ensure you conduct a full audit of your business’s requirements – considering what you need today and in the future. Do you need a software system that can be tailored to your existing processes or a complete efficiency overhaul? Is it your system or business processes that need to change? For example, do you need an ERP upgrade and replacement when reviewing your ERP?

Consider a system that integrates with other software packages

The best business systems will allow additional software plug-ins and add-ons that enhance specific functionality. This ensures you have all the necessary system capabilities and the ability to evolve as your business grows.

All software functions should connect under one umbrella system for employees to access all information from one single interface. This creates synergy – all organisational operations should integrate seamlessly to ensure the business is greater than the sum of its parts.

How EazyStock can help

EazyStock is inventory optimisation software that integrates with current business systems or ERPs. Book a demo to find out how to save valuable inventory management team time and resources for analysis and strategic decisions.

Originally published February 2017, updated September 2022

A person wearing an orange jumper, holding an iPad horizontally, you can only see the left shoulder and hands. The iPad has charts and data on and in the background is a blurry warehouse

Warehouse management systems and supply chain resilience

Since the effects of the coronavirus pandemic hit businesses across the globe, supply chain digitalisation has moved to the top...

lines of binary data on a screen in different shades of blue and white

Big data and inventory management explained

What is big data? All successful businesses use data to develop strategies and review their outcomes. But as the number...

Abstract tech background made of printed circuit board. Depth of field effect and bokeh. internet connections, cloud computing and neural network, big data.

How cloud computing can make supply chains more competitive

More traditional supply chain strategies originated when the business environment was steadier. When business cycles are predictable, and demand is...

Sign up to our newsletter!

Get EazyStock's Inventory Insights directly in your inbox

Sign up