As a Customer Success Regional Coordinator based in Sweden, Julia has been at the heart of supporting our customers and shaping the way we work with them. Over the past decade, she’s played a key role in building lasting relationships, refining our customer success model, and driving value across different markets. To mark this milestone, we sat down with her to talk about what she’s most proud of, memorable customer stories, how different regions work, her best advice for newcomers, and even a few fun facts outside of work.

One thing I’m truly proud of is how we’ve built and refined our approach to Customer Success. From day one, it’s been central to how we support our customers, not just during onboarding, but throughout their entire journey with us. It’s a model based on close collaboration, continuous improvement, and a deep understanding of each customer’s unique needs.
What makes this approach so rewarding is that it’s not only valuable for our customers but also incredibly enriching from an employee perspective. Being involved in every stage of the customer journey has allowed me to learn about different industries, challenges, and strategies and to see firsthand the impact our solution can have. It’s a truly value-driven way of working, and I’m proud to have helped shape and evolve it over the years.
My supply chain background has shaped the way I support customers by giving me both a technical understanding and a strategic perspective – something I’ve carried with me from earlier jobs and roles. Supply chain requires looking at the bigger picture while still being able to go into details when needed, and that balance is how I approach my work. A big part of my role is also to make complex or technical topics easier to understand, so that different stakeholders feel included and can make informed decisions.
One of my most memorable projects was actually my very first implementation with EazyStock, which ended up being the moment that led to me joining the company. At the time, I was working at Syncron, mostly on large enterprise projects with long and complex implementations. EazyStock was smaller, more agile, and had a very different way of working.
I led the implementation for a smaller customer, and quickly realized that success here wasn’t about following a rigid process, it was about truly understanding how the customer worked and adapting accordingly. Almost the entire company joined the workshop, and the atmosphere was incredibly warm and collaborative. That family-like feeling matched perfectly with EazyStock’s culture, where everyone supported each other and worked closely across roles.
By really listening to the customer and tailoring the implementation to their way of working, we achieved great results quickly. It was such a positive experience that my manager at the time ended up recruiting me to EazyStock, and that was the start of a journey that’s lasted over a decade.

I’ve worked with Swedish, American, German, and Norwegian customers, and each market has its own personality. Swedish customers are often very well-prepared and thoughtful in their approach, which makes collaboration smooth and productive. One thing I’ve really noticed is their tendency to involve multiple stakeholders in decision-making; it’s a bit of a “everyone should be on board” mindset. It can take more time, but it leads to stronger, more sustainable outcomes.
American customers tend to be fast-moving and results-focused, which makes the collaboration dynamic and energetic. German clients are highly structured and detail-oriented, requiring a methodical and precise approach. Norwegian customers share many traits with Swedish ones, especially when it comes to valuing transparency and long-term relationships, but they’re often a bit more direct and pragmatic in their decision-making.
Each market has taught me something valuable, and adapting to these different ways of working has been one of the most enriching parts of my role.
My advice would be to embrace both the technical and relational sides of the role. Early in my career, I realized that knowing the product inside out is important, but what really makes a difference is being able to connect that knowledge to the customer’s world.
Be curious. Ask questions. Try to understand how their business works and what success looks like for them. For me, combining a technical mindset with a genuine interest in people has been key to building strong partnerships and driving real value. Customer Success is a role where you learn constantly, so lean into that and enjoy the journey.

Working full-time while also having a big passion for sports, especially e-cycling, I’ve found a great way to combine the two. During my easier bike sessions, I often listen to podcasts or take a LinkedIn Learning course. You might think it’s hard to focus while cycling, but I actually find that I concentrate better, and the session flies by. It’s a great way to stay inspired and make the most of my time.
Pepsi Max and ice cream. Not the most traditional combo, but it works for me!
Some might say I’m almost obsessed with ice cream. When I lived in the US, I actually had “ice cream dinners” once a week. Not the healthiest choice, but definitely a joyful one, especially on a random Tuesday night.
Another fun fact: I’ve been on Swedish TV twice in the same year as a kid. Once on Småstjärnorna, where I mimed to a pop artist, and once in a dance competition featured on Lilla Sportspegeln. They did a whole segment on me and my dance partner – it was a pretty surreal experience!

Alongside my role at EazyStock, I’ve always been deeply passionate about sports and endurance training. For several years (2016-2019), I competed professionally as an Ironman triathlete. Among my proudest achievements was finishing fifth at the World Championship in extreme triathlon (Norseman), one of the toughest races in the world. In 2022, I also won my age group at Ironman Kalmar and placed third overall among all women; an achievement that became a natural conclusion to my Ironman journey.
Since then, I’ve shifted my focus towards cycling, especially e-cycling, where I’m now building a career. Last year, I qualified for the E-cycling World Championship and reached the semifinals, which was an incredible milestone.
Sports have given me far more than just fitness; it has shaped my mindset, created lifelong friendships, and built a global network of people I’ve met through competing. For example, thanks to these connections, I now have friends I could visit in places like New Zealand or the US. For me, training isn’t just a hobby, it’s a lifestyle, and as natural and essential as brushing my teeth.